Energy Crisis in Pakistan

Undying Motherly Love

Undying Motherly Love Once, in Russia, there was a married couple, as happy as nobody ever saw. When they walked around their neighborhood, every neighbor was delighted at the happy sight. They could not be in more love. But when the couple found out they were to be parents. The happiness doubled, for that was their wish.At last, when Anya, the wife, and now mother gave birth to their child, Ivan, the husband and now father couldn't resist his growing happiness. But a cloud of sadness poured its shadow over them. When Anya had taken her first look at her child, she gave her last sigh, and died. Ivan, his heart broken for ever, held his dead wife's cold hand, and cried his heart out. How was he to take care of a child all alone?Ivan put the finest clothes he could find for her dead wife, when they buried her.St. TatianaHis grieve could not be compared. Now the whole village shared his mourning, for they loved the couple's sight, and the child was a gift from heaven.Ivan's child was very strange, for at day it cried and wailed like no other, no matter what he did, so he hired a woman to take care of him, Tatiana. When Ivan went to work out in the fields, the old woman would try to take care of the child, but it was too wild. No matter what she gave him or did, the child would scream as if he was in deep pain. But something strange also happened with the child. When night came upon them, it would stop crying, and be as quiet as air, you would think he wasn't there at all. This puzzled the old Tatiana, so one very cold night, she stayed up, sewing...

H.W 4 GSC125-01 Essay Example | Topics and Well Written Essays - 250 words

H.W 4 GSC125-01 - Essay Example Answer: According to the second law of thermodynamics, heat flows in response to a temperature gradient. Heat flows from a high-temperature region toward low-temperature region to remove the existing gradient. Heat is transferred by the processes of conduction, convection, radiation and latent heating (phase transition of water). Answer: On a global annual average basis, radiational heating of earth’s surface is greater than radiational cooling and radiational cooling of the atmosphere is greater than radiational heating. However, due to the formation of temperature gradient, heat is transported from warmer earth’s surface to the cooler atmosphere through processes of latent heating and sensible heating cooling the earth’s surface. Radiation is the principal means by which heat enters and escapes from the planet to space maintaining a habitable environment on earth. Answer: If the temperature falls below freezing, bridge will freeze more quickly than the road surface. Compared to road surface, bridge is exposed to air from all sides resulting in rapid heat loss. Additionally, the heat underneath the road keeps it warm enough extending the time duration of heat loss. The bridge material (mostly steel or concrete) is also a good conductor of heat, whereas road surface material (asphalt) is an insulator of heat. For these reasons, a traffic sign along an Ohio highway warns motorists that a bridge freezes before the road surface. Answer: Both Fahrenheit and Celsius are useful temperature scales for measuring temperature and are based upon the reproducible phase changes in water. On Celsius scale, freezing point of water is 0Â °C and boiling point is 100Â °C. On Fahrenheit temperature scale, water freezes at 32Â °F and boils at 212Â °F. Thus, the Celsius scale is more convenient to use as a 100 degree interval separates the freezing and boiling points of pure water at sea level. Compared to Celsius, Fahrenheit scale is more

Knowledge Integration in Strategic Management Dissertation

Knowledge Integration in Strategic Management - Dissertation Example Knowledge Management has been discussed and described by several experts. Ron Young, CEO of Knowledge Associates International has defined knowledge management as, â€Å"the discipline of enabling individuals, teams and entire organizations to collectively and systematically create, share and apply knowledge, to better achieve their objectives†(Knowledge Management, 2009). knowledge management is a growing and established discipline and is used in many large organizations. According to Pentland (1995), as cited in Alavi and Leidner (2001), organizational knowledge creation involves developing new content or restoring existing content within the organization’s tacit and explicit knowledge. The start of the knowledge management was mainly in organizations in Northern Europe and North America. However, this concept has grown and has become an essential aspect for companies across the world. Researchers have noticed over the years that almost 75 – 80 percent of all l arge companies have a strong inclination and formal knowledge management programs. Knowledge Management is slowly becoming a major and crucial issue in companies. It is essential to understand that knowledge is a major economic challenge for companies in the future (Hewitt, 2000). For every innovative and successful organization, there is a high need for creating, capitalizing and sharing the Knowledge capital. It is essential to understand that knowledge management is a program that is more of a long-term effort, and includes a strong need for strategic commitment and involves and includes the analysis of the knowledge and capabilities and tools in the company. Business Driver: Since ages, there has been an extremely important and true saying, ‘Knowledge is Power’. Knowledge is the foundation for almost every activity in everyday life. McInerney (2002) believes that knowledge management allows companies to benefit from the knowledge that resides in an organization by using it to achieve the organization's mission. With the attention that is being provided to the products and services alone over the years, the most significant key to value creation has been missed out over the years.

Understand the scope of marketing communications Assignment

Understand the scope of marketing communications - Assignment Example Effective communication plays a vital role in advertising and promotion because it provides ways to convey message to the target audience. Communication is a process between two or more parties, one provides information and other receives information. The aim of marketing communication is to provide relevant information to the buyers and influence their buying behaviour. In advertising and promotional campaigns marketing communication process works dynamically and by using effective advertising and promotional strategies organisations strengthen their businesses and products. Communication is considered as lifeblood of the organisation, which means without communication no organisation can survive. The communication process that is used by business organisations to market their products and services is known as marketing communication, organisations adopt effective communication strategies to endorse a product, service or organisation whit the objective to increase sale. In advertising and promotion organisations communicate message to relevant audience through various channels such as television, internet, radio, print (publications), and word of mouth. In today’s world marketing communication has significant impact on people’s life because it influences day to day life of people in different manner. The media of marketing communication use different ways to interact with people and influence their life through effective communication. The success of marketing communication depends on its ability to influence people buying behaviour through promotion and advertising. Organisations use marketing communication techniques to compete with competitors and reached to potential customers to sell their products and services (Madhavaram, Badrinarayanan, & McDonald, 2005). American Marketing Association define marketing as an organisational function, consists on different activities for creating, communicating, and delivering value to

Scientific Thinking And The Scientific Method Philosophy Essay

Scientific Thinking And The Scientific Method Philosophy Essay The scientific method is a way that allows us to justify scientific knowledge and decide whether the information we are given is reliable or not. So, what is reliable knowledge? In Scientific Thinking and the Scientific Method, Steven D. Schaferman mentions Reliable Knowledge is knowledge that has a high probability of being true because its veracity has been justified by a reliable method. For example, people have their own knowledge and beliefs; however, not all peoples knowledge and beliefs are reliably true. Therefore, scientific thinking aids people to determine if their knowledge is reliable and justified. To demonstrate, scientists practice scientific thinking in order to discover the globe and nature; nevertheless, scientific thinking is not only for scientists. As a matter of fact, when one practices the methods of scientific thinking, one is practicing critical thinking. Schaferman says Critical thinking is thinking correctly for oneself that successfully leads to the most reliable answers to questions and solutions to problems. Obviously, knowledge is not limited to the study of nature, but to all aspects of life and society. As a matter of fact, the scientific method proved to be the most successful and reliable method of thinking in human history. As a result, scientific thinking and critical thinking are being taught at schools. Indeed, if you master their skills, you will reach to reliable conclusions and think successfully Schafersman says. The scientific method is composed of three things: empiricism, rationalism, and skepticism. These components are considered focal to scientific and critical thinking. Empiricism is the use of empirical evidence which is evidence that is susceptible to ones senses such as seeing, hearing, touching, tasting, and smelling. The importance of empirical evidence is that it is testable by others. Therefore, your claims are tested by others and yourself. However, there is a lot of evidence that are not considered as empirical evidence due to their unreliability. Testimonial evidence, revelatory evidence, and spectral evidence, evidence manifested by supernatural entitles, are examples of unreliable evidence. On the contrary, authoritarian evidence is reliable only if the authority is reliable. Therefore, one must check if the authority is trustworthy; moreover, empirical evidence, critical thinking, and logical reasoning should be validated before considering the authority reliable. However, Schafersman says you must be your own authority and rely on your powers of critical thinking. But, we cant receive a proper education without depending on authoritati ve evidence. To demonstrate, we learned from our parents to listen and obey authorities; peoples that relied on authorities decisions had a higher percentage of survival and it is the most accurate and quickest in passing information. Naturalism, on the other hand, is empirical evidence. Schafersman quotes the universe exists as science says it does.' Indeed, there is a strong bond between science and natural evidence. To sum up, empirical evidence is crucial because not only does it make people observe what you claim in order to be reliable, but also it makes you practice the scientific method. Rationalism, on the other hand, is another method of practicing the scientific method. Rationalism is defined as the practice of logical reasoning. In fact, logic allows the person to reason correctly. For instance, critical thinkers and scientists use logical reasoning. However, logical reasoning is not easily learned. To elaborate, scientists and critical thinkers spent years learning and practicing logical reasoning because it requires you to struggle with your will. The fact is logical reasoning forces the person to deny his feelings which is painful. Unfortunately, people link logical reasoning with wishful, emotional, and hopeful thinking. As a result, people must learn how to think logically and the best way to it is by studying educational courses that forces you to use logic. As a matter of fact Practice makes perfect. Last but not least, skepticism is the final key of practicing the scientific method. The questioning of your claims and conclusions in imperative Schafersman says. He also elaborates that good scientists their arguments, and evidence. One must question the reliability of knowledge. For instance, one can test his beliefs against objective reality by prediction the outcome. If your assumptions are correct, your beliefs are reliable knowledge. The fact is that many people claim that skeptics are closed minded, but they are not. Skeptics decline to change their beliefs except if there is reliable evidence to what people claim. However, if there are reliable evidence to claims against their beliefs, they change their opinion. Definitely, one must decide what to believe and what not to believe. Empiricism, rationalism, and skepticism are the keys of using the scientific method; however, observations, data, and theories are important, but are not parts of the scientific method. Indeed, practicing the scientific method is integral. First, one should ask a question in which it can have an answer. Then, one should gather information in order to answer his question. Afterwards, he proposes solutions which is called hypothesis. Consequently, he examines these hypotheses. If it is correct, then his information is reliable. If it fails, he must modify or change his hypothesis. Finally, one must construct support to his theory. Indeed, the scientific method helps us in distinguishing reliable knowledge unlike any other method.

The Lincoln-Douglas Debates of 1858 Essay -- History Historical Politi

Before engaging in the debates with Senator Stephen A. Douglas, Lincoln was relatively unknown in the political world and was just beginning his career in politics. Abraham Lincoln’s reputation was just starting to grow, and his life was about to make a drastic change. The Lincoln-Douglas debates of 1858 were a turning point in Abraham Lincoln’s political career.   Ã‚  Ã‚  Ã‚  Ã‚  Lincoln had served four terms in the Illinois legislature, and now desired an office with greater prestige. Lincoln had served the Whig Party well, and election to Congress became his goal.   Ã‚  Ã‚  Ã‚  Ã‚  In 1843 and 1844, Lincoln lost the nomination for Congress to other candidates. Although disappointed, he kept striving for his goal. Finally, in 1846, his hard work had paid off. Abraham Lincoln won the Whig nomination for the U. S. House of Representatives.   Ã‚  Ã‚  Ã‚  Ã‚  Lincoln started his Congressional career on December 6, 1847. He failed to make the reputation he had hoped for in Congress. Some of his main tasks included, a bill that would free slaves in the District of Columbia and supporting the Wilmot Proviso, banning slavery in territories acquired from Mexico. He also supported the Whig policy which had the government paying for internal improvements, and in 1848, he worked on the nomination and election of Zachary Taylor, the Whig candidate for President. Already in his political career, Lincoln had a strong stand on slavery. His term ended on March 4, 1849. Lincoln’s stay in Congress was brief and frustrating. He opposed the Mexican War so vigorously that he lost much of his popularity with his constituency. At the expiration of his term in 1849 he returned home and sank into the political background.   Ã‚  Ã‚  Ã‚  Ã‚  At that point, Lincoln decided to return to Springfield, Illinois and revive his law career. He practiced law more seriously than ever and represented big businesses and corporations in many lawsuits, and soon prospered. After successfully defending the Illinois Central Railroad in an important tax case, he became known as the leading lawyer of Illinois. His reputation all over the state had grown steadily. However, Lincoln knew that law was not his dream. Abraham Lincoln decided to reenter politics. At that point in time, there had been a sudden change in the national theme towards slavery. The Missouri Compromise of 1820 had prohibited slavery in territories north of Missouri’s so... ...tly he who molds public sentiment goes deeper than he who enacts statutes or pronounces decisions† (Phillips 38). The above quotation was part of Lincoln’s remarks in the first Lincoln-Douglas debate at Ottawa on August 21, 1858. Also, Lincoln was one of the best extemporaneous debaters of all time (Phillips 145). Lincoln listened to what the people wanted, which gained him popularity and respect. During the debates, he was always confident, mostly because he stood up for what he believed was right. Even if Lincoln’s ideas were of the minority, he would not back down. These verbal skills benefited him throughout his political career. Besides national interest, Lincoln received worldwide appeal. This tall, honest politician was now known across the globe.   Ã‚  Ã‚  Ã‚  Ã‚  The Lincoln-Douglas debates of 1858 marked a turning point in Abraham Lincoln’s political career, and lead to his popularity among the United States. Finally, without the debates, a great leader, Lincoln, would never have been produced. â€Å"Abraham Lincoln was a great writer and a great orator as well as a great leader† (Ayres IX). Abraham Lincoln started his political career as a nobody, but in the end was greatly admired.

What Is Love “The Great Gatsby”

The great depression, bootleggers, Jazz, flappers and changing lifestyles are all part of the roaring 20’s. A time when women redefined themselves and music grew to an all time high. This revolutionary and dynamic decade is the setting for The Great Gatsby and â€Å"Winter Dreams† both by F. Scott Fitzgerald. Set in New York, The Great Gatsby is the story of James Gatz, a newly rich man who tries to regain the love of his past girlfriend, Daisy, who is already married.The story â€Å"Winter Dreams†, set in Minnesota, is the story of Dexter, a boy who falls in love with an even younger girl, Judy Jones, who falls back into love with Dexter despite the constant attention of her previous husband , who seeks her love explains their complicated love lives. In both, works The Great Gatsby and â€Å"Winter Dreams† Fitzgerald discusses the theme of unrequited love, in which two men spend their entire lives and effort to win over a woman’s heart even though their loves goes unreturned Winter Dreams† shows the theme of unrequited love. To establish this theme, the reader finds out that â€Å"his heart turned over like the fly wheel of the boat, and, for the second time, her casual whim gave a new direction to his life†(Fitzgerald). This shows us that Dexter’s heart is totally enveloped in Judy and he is madly in love with her. It also shows that, even the slightest sound sends him over the edge. A man doing anything for a girl is also clear in The Great Gatsby. Furthermore ,The theme of unrequited love is shown in The Great Gatsby.To help demonstrate this theme, the reader finds out that â€Å"Gatsby bought that house so that Daisy would be just across the bay†(Fitzgerald, 83). This shows that Gatsby is obsessed with Daisy and will do anything to be near her. Finally, it indicates that Gatsby will do anything to keep an eye on her, even if it means moving or buying a house near her. In both the novel and the s hort story, men almost go crazy to possess the girl of their dreams, but both are tragically denied this opportunity only after they have spent all their time and effort pursuing unrequited love.In The Great Gatsby, Gatsby is murdered for something that Daisy does, and in â€Å"Winter Dreams† Dexter must realize that he will never be able to have his love and that it is best for both of them to give up. in that day, women where considered coquette today, we call them flirts. Women should not have been taking advantage of the men by walking all over the men but men should not have fallen for their selfish ways. So much for the American dream of true love.

The Sound and the Fury Quotes

The Sound and the Fury Quotes The Sound and the Fury is a complex and controversial novel set in the Deep South. Its author, William Faulkner, is considered one of the greatest American writers of the 20th century. The novel is required reading for many high school and college students as an interesting study of humanity. The quotes from the book below have been separated out by chapters for an easy way to get a sense of the storyline and characters. Notice how Faulkner developed his characters further through the use of intentional misspellings and poor punctuation. April Seventh, 1928 Youre not a poor baby. Are you. Are you. Youve got your Caddy. Havent you got your Caddy. Father and Quentin cant hurt you. Carry Maury up the hill, Versh. Versh squatted and I got on his back. They aint no luck on this place. Roskus said. I seen it at first but when they changed his name I knowed it. They aint no luck going be on no place where one of they own chillens name aint never spoke. We watched the muddy bottom of her drawers. You got him started on purpose, because you know Im sick. Caddy held me and I could hear us all, and the darkness, and something I could smell. And then I could see the windows, where the trees were buzzing. Then the dark began to go in smooth, bright shapes, like it always does, even when Caddy says that I have been asleep. June Second, 1910 I give it to you not that you may remember time, but that you might forget it now and then for a moment and not spend all your breath trying to conquer it. Because no battle is ever won he said. They are not even fought. The field only reveals to man his own folly and despair, and victory is an illusion of philosophers and fools. That never had a sister. Because if it were just to hell; if that were all of it. Finished. If things just finished themselves. Nobody else there but her and me. If we could just have done something so dreadful that they would have fled hell except us. I have committed incest I said Father it was I. Its not when you realize that nothing can help you- religion, pride, anything- its when you realize that you dont need any aid. Holding all I used to be sorry about like the new moon holding water. What a sinful waste Dilsey would say. Benjy knew it when Damuddy died. He cried. He smell hit. He smell hit. I didnt mean to speak so sharply but women have no respect for each other for themselves. Father and I protect women from one another from themselves our women. There was something terrible in me sometimes at night I could see it grinning at me I could see it through them grinning at me through their faces its gone now and Im sick. Purity is a negative state and therefore contrary to nature. Its nature is hurting you not Caddy. And maybe when He says Rise the eyes will come floating up too, out of the deep quiet and the sleep, to look on glory. And after a while the flat irons would come floating up. I hid them under the end of the bridge and went back and leaned on the rail. Only you and me then amid the pointing and the horror walled by the clean flame. I could not be a virgin, with so many of them walking along in the shadows and whispering with their soft girl voices lingering in the shadowy places and the words coming out and perfume and eyes you could feel not see, but if it was that simple to do it wouldnt be anything and if it wasnt anything, what was I. Ill tell you how it was it was a crime we did a terrible crime it cannot be hid you think it can but wait. Dont cry Im bad anyway you cant help it. Theres a curse on us its not our fault is it our fault. Listen no good taking it so hard its not your fault kid it would have been some other fellow. I hit him I was still trying to hit him long after he was holding my wrists but I still tried then it was like I was looking at him through a piece of colored glass I could hear my blood. I seemed to be lying neither asleep nor awake looking down a long corridor of gray halflight where all stable things had become shadowy paradoxical all I had done shadows all I had felt suffered taking visible form antic and perverse mocking without relevance inherent themselves. The dungeon was Mother herself she and Father upward into weak light holding hands and us lost somewhere below even them without a ray of light. A fine dead sound we will swap Benjys pasture for a fine dead sound. it was to isolate her out of the loud world so that it would have to flee us of necessity and then the sound of it would be as though it had never been. April Sixth, 1928 Once a bitch always a bitch, what I say. Ask her what became of those checks. You saw her burn one of them, as I remember. Im bad and Im going to hell, and I dont care. Id rather be in hell than anywhere where you are. I never promise a woman anything nor let her know what Im going to give her. Thats the only way to manage them. Always keep them guessing. If you cant think of any other way to surprise them, give them a bust in the jaw. I began to feel sort of funny and so I decided to walk around for a while. Mother was going to fire Dilsey and send Ben to Jackson and take Quentin and go away. Im glad I havent got the sort of conscience Ive got to nurse like a sick puppy all the time. If Im bad, its because I had to be. You made me. I wish I was dead. I wish we were all dead. Sometimes I think she is the judgment of both of them upon me. And just let me have twenty-four hours without any damn New York Jew to advise me what its going to do. I just want an even chance to get my money back. And once Ive done that they can bring all Beale street and all bedlam in here and two of them can sleep in my bed and another one can have my place at my table too. She had been a big woman once but now her skeleton rose, draped loosely in unpadded skin that tightened again upon a paunch almost dropsical, as though muscle and tissue had been courage or fortitude which the days or the years had consumed until only the indomitable skeleton was left rising like a ruin or a landmark above the somnolent and impervious guts. April Eighth, 1928 It was as different as day and dark from his former tone, with a sad, timbrous quality like an alto horn, sinking into their hearts and speaking there again when it had ceased in fading and cumulate echoes. I got de ricklickshun en de blood of de Lamb! I seed de beginnin, en now I sees de endin. harshly recapitulant, seeming to get an actual pleasure out of his outrage and impotence. The sheriff did not appear to be listening at all. Of his niece he did not think at all, nor of the arbitrary valuation of the money. Neither of them had had entity or individuality for him for ten years; together they merely symbolised the job in the bank of which he had been deprived before he ever got it. Caddy! Beller now. Caddy! Caddy! Caddy! There was more than astonishment in it, it was horror; shock; agony eyeless, tongueless; just sound, and Lusters eyes backrolling for a white instant. The broken flower drooped over Bens fist and his eyes were empty and blue and serene again as cornice and faà §ade flowed smoothly once more from left to right, post and tree, window and doorway and signboard each in its ordered place.

Free Essays on Thomas Malthus

The Writings of Thomas Malthus The fame of the English economist Thomas Robert Malthus has remained because of his work "An Essay on the Principle of Population", published in 1798. In it he sought to show that increases in population will eventually diminish the ability of the world to feed itself. "...I say that the power of population is indefinitely greater than the power in the earth to produce subsistence for man." He based this conclusion on the thesis that populations expand in such a way as to overtake the possibility of adding enough land for crops. While some of Malthus' statements have been put aside by many economists, 20th-century worries over population growth brought him back into favor. The 1798 pamphlet was expanded into a book in 1803. The sixth and last edition of the work came out in 1826. Malthus was born in Rookery, Surrey, England, in February 1766. He attended Cambridge University, earning a master's degree in 1791. In 1793 he was elected a fellow of Jesus College. He became professor of history and political economy in 1805 at the East India Company's college in Haileybury, Hertfordshire, and remained there the rest of his life. He died on Dec. 23, 1834. Malthus was a pessimist who viewed the popular notion of human perfectibility as foolishness. As he continued studying economics, he became concerned with problems of supply and demand, gluts of goods, and recessions. He saw saving as a threat to production because it diminishes purchasing power..... Free Essays on Thomas Malthus Free Essays on Thomas Malthus The Writings of Thomas Malthus The fame of the English economist Thomas Robert Malthus has remained because of his work "An Essay on the Principle of Population", published in 1798. In it he sought to show that increases in population will eventually diminish the ability of the world to feed itself. "...I say that the power of population is indefinitely greater than the power in the earth to produce subsistence for man." He based this conclusion on the thesis that populations expand in such a way as to overtake the possibility of adding enough land for crops. While some of Malthus' statements have been put aside by many economists, 20th-century worries over population growth brought him back into favor. The 1798 pamphlet was expanded into a book in 1803. The sixth and last edition of the work came out in 1826. Malthus was born in Rookery, Surrey, England, in February 1766. He attended Cambridge University, earning a master's degree in 1791. In 1793 he was elected a fellow of Jesus College. He became professor of history and political economy in 1805 at the East India Company's college in Haileybury, Hertfordshire, and remained there the rest of his life. He died on Dec. 23, 1834. Malthus was a pessimist who viewed the popular notion of human perfectibility as foolishness. As he continued studying economics, he became concerned with problems of supply and demand, gluts of goods, and recessions. He saw saving as a threat to production because it diminishes purchasing power.....

Development of childrens higher order reading skills Essay

Development of childrens higher order reading skills - Essay Example Children are always the same, it’s the educational setup that needs to be adapted to their needs for a good nation building. Knowledge is extremely important for every individual in order to keep up with the rapidly modifying dynamic nature of the modern world. Books are among the key sources, that children can develop knowledge from. Learning starts from the day the child is born. He keeps on developing an understanding for the world as he/she experiences matters of daily life. Every child starts the journey of speech from broken words. Then the child starts to link words to express his/her meaning effectively. These broken words are aided by actions. A child may not be structuring the sentence correctly, but is careful about acting enough so that the meaning gets delivered. With due passage of time, with careful attention and regular practice, the child unintentionally starts to construct the sentence in the right way. It is the nature of every creature to adopt ways to communicate, and this urge is inborn. A child’s psychology is greatly influenced by colors. A child’s world is a world of colors and fantasies. That is why in our life, at a later stage, we find things, that once we used to fancy in our childhood, very absurd. So the delicate child-nature needs to be dealt with immense care to develop good reading skills in the child.

IASB improved conceptual framework for financial reporting Essay

IASB improved conceptual framework for financial reporting - Essay Example Legal entities of different types of ownership are obliged to comply with regulations in financial reporting, stated in the national accounting standards. But the current process of economic and business globalisation caused the necessity of a common set of standards that could be applied in many countries, providing the consistency and uniformity of accounting and financial reporting throughout the world.Thus, in 2001 the special International Accounting Standards Board (IASB) has been established in the UK in order to design standards, intended to attain a global acceptance. If a company complies with the international accounting standard, it will likely achieve a faithful representation of its financial performance; as well as it will provide the basis for analysis of the company’s position on the global market and further prospects for development of its business. Such information is extremely useful for different stakeholders helping them to make better decisions concerni ng the company. The â€Å"decision-usefulness† approach in accounting has been known even from the 1930-40s. Currently it is laid at the heart of the Conceptual Framework of Financial Reporting, which is being developed by the IASB in collaboration with the US Financial Accounting Standards Board (FASB). This essay is aimed to analyse critically the IASB’s Framework, in particular, regarding the objectives of financial reporting and qualitative characteristics of financial reporting information. ... at that time conceptual frameworks with a common standard, which was intended to be â€Å"sound, comprehensive, and internally consistent† (IASB, 2006. p.8). Boards were primarily motivated by two objectives – firstly, to provide convergence of existing frameworks, and, secondly, to secure an improvement of the decision-usefulness approach in financial reporting. The fundamental principles of the new conception were adopted from several previous documents. A monograph â€Å"A Statement of Basic Accounting Theory†, published in 1966 by the American Accounting Association, emphasised that information ensuing from a process of accounting is more important than the process itself; it defined an accounting as â€Å"†¦identifying, measuring, and communicating economic information to permit informed judgements and decisions by users of the information.† (Lewis & Pendrill, 2004, p. 3) Another important document, which has begun to refocus the accounting polic y from stewardship to providing information useful for various stakeholders, is the Trueblood Committee report â€Å"Objectives of Financial Statements† (1973). It formulated an objective of financial statements as: â€Å"to provide information useful to investors and creditors for predicting, comparing, and evaluating potential cash flows to them in terms of amount, timing, and related uncertainty† (Zeff, 1999, p. 100). In July 2006 the first concept of IASB Framework was published in the form of a Discussion Paper. It defines the objective of financial reporting as â€Å"†¦to provide information that is useful to present and potential investors and creditors and others in making investment, credit, and similar resource allocation decisions† (IASB, 2006, p.18, OB2). This objective could be achieved if provided information